Through our partnership with One Percent for the Planet, we donate 1% of our annual revenue to non-profits that help us fulfill our mission. It's important to us to be able to provide accountability to our customers and retail partners through reputable giving, so 1% for the Planet certifies every donation we make.
The endless beauty and diversity of birdlife is an inspiration—emblematic of the wonders of nature. In celebration and support of the importance of birds and natural ecosystems, Field Guide Essentials donates a portion of our annual revenue to the National Audobon Society. Not only do we join in the longstanding organization's devotion to using handy field guides to identify flora and fauna, we hope to help introduce more people to Audobon's vital mission to "protect birds and the places they need ... for the benefit of humanity and the earth's biological diversity."
Each purchase you make with Field Guide Essentials also leads directly to the planting of a tree. Our reforestation partner, Trees for the Future, has planted more than 191 million trees since 1989 in "Forest Gardens" owned and operated by farming families around the globe. The trees become an additional source of food and income—a strategy to help sustainably end destructive farming practices. And by planting a tree for every purchase, we're able to make change accessible for everybody.
